Integrated Marketing Specialist

Responsibilities:

  • Gather information on industry trends, competitors, and customer behavior and recommend corresponding opportunities and strategic decisions.
  • Develop and lead the execution of integrated marketing campaigns across multiple channels (e.g., LED billboard, social media, website, collaterals).
  • Ensure consistency in messaging and branding across all marketing materials and platforms.
  • Coordinate with internal teams (e.g., content, social media, creatives, product, services) to ensure alignment with strategic goals.
  • Manage timelines, budgets, and resources for integrated marketing initiatives.
  • Prepare reports and presentations for senior management.
  • Monitor and evaluate the effectiveness of marketing strategies and campaigns.

Qualifications:

  • Strong information-gathering capabilities to support strategic development.
  • Analytical skills in marketing data and trends and attention to detail in strategic planning.
  • 4 years experience in various marketing channels and how to integrate them effectively.
  • Strong project management skills to coordinate and execute campaigns.
  • Creativity in developing compelling marketing messages and materials.
  • Excellent communication skills for report writing and presentations.
  • Collaboration skills to work with various teams and stakeholders.

Benefits:

  • HMO coverage
  • Paid leaves and annual leave conversion
  • Annual merit increase

Job Category: Sales and Marketing
Job Type: Full Time

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